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D.L. Genaldo — Negotiation Strategist & Author

Negotiation Strategist · Author · Certified Life Mastery Consultant

D.L. Genaldo

International Negotiator & Life Strategist

Negotiation is structure before strategy — at the table, and in life.

D.L. Genaldo — Negotiation Strategist and Author

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Who I Am

Thirty years protecting positions at international tables. Now I work with those ready to protect theirs.

D.L. Genaldo is an international negotiator, US Defense contracts professional, author, and Certified Life Mastery Consultant with thirty years of experience navigating high-stakes agreements across cultures, industries, and borders. Her career spans aerospace and hospitality — from pricing and contracts for US Government and Space programs to international negotiations that demanded intellectual discipline, cultural intelligence, and clarity.

"The most important deal you will ever make is the one you make with yourself."

Through her books, professional training programs, and coaching work, D.L. Genaldo brings both worlds together under one belief: that strategy and self-worth are not separate disciplines. They are the same strength — applied at the table, and in life.

Read My Full Story
01
For the Negotiating Table

Structured Frameworks for High-Stakes Professionals

Built for sales leaders, executives, and organizations that need repeatable, proven systems to perform under pressure — in complex, cross-border environments where preparation and positioning determine the outcome.

  • The International Negotiator's Playbook — Professional Training Program
  • International Negotiator's Playbook — Professional Reference Book
  • Cross-cultural negotiation frameworks
  • Corporate licensing & team deployment available
Explore The International Negotiator's Playbook — Professional International Negotiator's Playbook — Professional Training Program
02
For the Life You Want

Strategic Coaching for Individuals Ready to Stop Negotiating Against Themselves

Built on the Done Being Easy series — designed to help individuals translate self-reclamation into real, tangible outcomes in their lives, careers, and relationships. Stop shrinking. Start negotiating for what you deserve.

  • Manifest Like a Negotiator™ Coaching Program
  • The Done Being Easy 3-Book Series
  • Internal positioning & self-advocacy strategies
  • Structured for coaches, practitioners & high-performers
Explore Manifest Like a Negotiator™
What Readers Are Saying

Words from the People It Reached

★★★★★

"I highly recommend this book to women of any age — and men too. The author encourages her readers to speak their truths with compassion. She even gives them actual sentences to say."

Equanimous

★★★★★

"I wish I had this book when I started out in life and my career. The author does an excellent job explaining how the word 'no' is actually a love word. You can feel the power in this book."

J.L.R.

★★★★★

"Keep this gem in your pocket. It is not often that the preface of a book is memorable, but the Preface in Everyday Negotiator hooked me. The Introduction brought tears of self-recognition."

Jill B.

★★★★★

"Genaldo sees through most of us — everyday women, everyday negotiators — as honestly as anyone can get. Made me think this book was written with me in mind."

Kathryn C.

★★★★★

"This book came into my life at the perfect time. It's been a long while since I've identified with a book so much. I felt like the author was talking directly to me."

Amazon Customer

★★★★★

"She was putting into words the story of my youth. I'll be sending this book to my grandchildren, nieces, nephews, friends and family. Asserting oneself with grace and knowledge can be the key to attaining dreams."

Rose

★★★★★

"I have been involved in hundreds of high-level negotiations and I commend the author for sharing her recommendations on how to reverse the pattern of women not standing up for themselves at the negotiating table."

Jim L.

★★★★★

"My first reaction: 'How did she know I felt that way?' My second: 'I wish I had this when I started my corporate career.' This must-read is for anyone who has struggled to speak up confidently."

Patricia A. K.

★★★★★

"It evoked emotions as well as anticipation to begin taking action. I appreciated the suggested steps to begin speaking your power and protecting your peace."

Amazon Customer

★★★★★

"I was consistently impressed by Daisy's exceptional ability to bridge cultural gaps, foster understanding, and facilitate productive discussions in our international negotiations."

Richard R.

★★★★★

"Daisy has a unique gift for drawing out hidden talent and facilitating personal growth in the face of adversity. Her impact was nothing short of extraordinary."

Richard R.

★★★★★

"Read it, take it to heart. Use the wisdom contained within the pages of Everyday Negotiator to remember the woman you are."

Jill B.

Free Resources

Start Here — No Cost, No Catch

Free Guide

The Abundance Advantage

10 powerful mindset shifts that will change the way you show up in your relationships, your work, and your life.

Download Free
Free Cheat Sheet

Everyday Negotiator Cheat Sheet

7 key strategies from Everyday Negotiator. Start using them today in any conversation that matters.

Download Free
Free Cheat Sheet

Ultimate Decision-Making Cheat Sheet

5 simple steps to move from overwhelmed to clear, from stuck to confident.

Download Free
Free Quiz

What's Your Negotiation Style?

7 questions that reveal whether you are an Assertive, Collaborator, Compromiser, or Avoider — with personalized tips.

Take the Quiz
Free Quiz

Are You a Chronic Overthinker?

7 questions that show you exactly where you fall on the overthinking spectrum, plus practical tools to decide with confidence.

Take the Quiz
Professional — Coming Soon

International Negotiation Field Audit

Complete this before any initial meeting, proposal, or formal contact with the other party. A must-have pre-negotiation tool.

Coming Soon

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